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YouTube “shorts” similar to TikTok are being released in the United States after India

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YouTube on Thursday began releasing an early version of its Shorts quick clip feature in the United States, increasing its challenge to TikTok.

The popularity of YouTube Shorts jumped during testing in India and garnered more than 6.5 billion views per day from people who tuned in overall, According to lead product todd sherman from Googleown video service.

“We represent ours YouTube “Beta shorts for the United States today as we continue to build the experience together with our global community,” Sherman said.

“We plan to introduce more features as we continue to build shorts with creators and artists.”

YouTube is also working on ways for people to make money from the audience at Shorts, according to Sherman.

The new service is the latest to challenge fast-growing Chinese owners TikTok which has clashed with control over its ties to the Beijing government.

Netflix added “earlier this month”Quick laughter“A feature on your iPhone app that shows comic videos on fire in progress with the popular video app TikTok.

Facebook-owned Instagram responded to TikTok’s popularity with their own short video format called Reels last August.

And in November, Snapchat starts Spotlight, a public feed of user-generated content.


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