The Facebook hotline is being tested as a rival to live audio chat for Clubhouse

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Facebook on Wednesday launched an experimental online forum called Hotline, an attempt by the social media giant to tackle the trend for live sound, popular with people like Clubhouse.

Strong social media is struggling to keep consumers from being attracted to online competitors for audio only.

The Facebook The app is essentially a rotation Reddit’s Ask me something sessions and Club house, the audio-only sensation on social media, launched a year ago, which flourished during the pandemic.

The hotline provides users with a combination of voice, text and video options to participate in online discussions with hosts.

Users can ask questions in writing, which is not possible in Clubhouse. Meanwhile, speakers can choose who to invite “on stage” to speak.

“With the hotline, we hope to understand how interactive multimedia questions and live answers can help people learn from experts in areas such as professional skills, just as it helps those experts build their business,” a Facebook spokeswoman told France. press.

Session headliners will be able to turn on their webcams to see each other, and can also remove offensive comments from text chats, Facebook said, confirming earlier report on the TechCrunch website.

Facebook employees will moderate events from the hotline and expel anyone who violates the rules they set as acceptable, according to the TechCrunch report.

The spokeswoman said Facebook had tested several other platforms.

These include a product with questions and answers called Venue and joint music applications called Collab and BARS, which are closer to TikTok. Testing of an audio calling app called CatchUp was completed last year.

Facebook has increased its live video and audio capabilities on both its main and sister sites Instagram after the success of Scaling video conferencing service and Club house.

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