Nothing, the new launch by OnePlus co-founder Carl Pay has acquired the one-time (and now defunct) Essential smartphone brand. Pei’s Nothing remains particularly tight on how the new company plans to make its mark on the technology market. Earlier this month, nothing looked at the release of true wireless stereo (TWS) headphones this year. Now, the latest acquisition suggests that Nothing can look to come up with its own range of smartphones. However, this should be taken with a pinch of salt, as Nothing has been officially announced Nothing of its product launch plans yet.
According to a report by 9to5Google, recent applications to the UK Intellectual Property Office show this Essential co-founder, former CEO of Android Andy Rubin, has signed the ownership of the company to On Carl Pay Nothing Technologies Limited. The publication says that the application was submitted on November 11, 2020 and was completed on January 6 this year.
The deal ensures that all existing trademarks, Essential logos are now the intellectual property of Nothing. This leads to speculation that Nothing may enter the smartphone market in the near future. However, the company has not yet confirmed its plans. It is not yet clear how the acquisition affects the patents currently held by Essential.
Essential’s brief foray into the smartphone market
As early as May 2017, the first Basic phone (also known as Essential PH-1) was starts from Rubin along with a smart speaker and a 360-degree camera. However, due to impressive sales and other problems in the company (including allegations about sexual disorders against Rubin), Essential Phone was terminated in 2018. In February, the company announced that it was turn off. Essential was expected to launch a uniquely designed extended phone under “Project Gem”, along with several other successors to Essential Phone. These plans were soon rejected when the company went bankrupt. Now it remains to be seen whether Nothing plans to give new life to the Essential Phone line or decides to invent something completely new.
History of Nothingness and future plans
In October last year OnePlus co-founder make your way out from the smartphone giant and decided to start a new venture. According to company websiteNothing was founded soon after. Following the $ 7 million seed funding round (approximately Rs. 50 crore), Nothing announced its mission earlier this year – “To remove barriers between people and technology and create a seamless digital future.” In February, Nothing led another round of fundraising, this time accumulating $ 15 million (approximately Rs. 109 crore) using Google Ventures, known as GV.
Earlier this month, nothing was announced that it was releasing its first TWS headphones this summer, according to GSMArena. The company has also remained tight on this development.
For now, it looks like we have to play the waiting game to see what Pei has up his sleeve with nothing.
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